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Create
HTML or Text newsletters
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With
SamLogic MultiMailer 2008 you can create impressive HTML newsletters
or plain text newsletters. HTML newsletters may include pictures,
sound, lists, tables, colors, different fonts etc.
You can insert data fields in
the message. Data to the fields are retrieved from the built-in
database. The data fields give you the possibility to create personalized
messages, for example you can start the message with a greeting
and a name ("Hi John Smith!"). Data fields can be used both in the
subject field and in the body text.
You can also include attachments
with your e-mail messages, e.g. PDF files. |
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Mailing list management
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SamLogic
MultiMailer 2008 contains a built-in database that is used to
manage your mailing lists. Contact information can be imported from
other programs such as Microsoft Outlook, Access, Excel, Oracle
etc or added directly in the program.
You have great possibilities
to filter and select recipients in the mailing list. You can send
to all recipients, to selected recipients or to specified categories.
This gives you a possibility to create highly targeted e-mail campaigns.
To prevent sending same newsletter
more than once to same recipient, the program can remove duplicates
in the mailing list. The program can also handle unsubscribe requests
and prevent specified e-mail addresses from having more e-mails. |
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E-mail delivery status
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The
SamLogic MultiMailer 2008 status tab gives you continuing information
about the e-mail delivery process. The status tab shows a detailed list
about which messages has been sent and which have been aborted due
to errors. This information is also stored in log files for following-up
and maintenance.
SamLogic MultiMailer 2008 always tries to process as many
e-mail addresses as possible from the list, and never stops sending
in case of an error in an e-mail address in the list. |
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Statistics
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In the
statistics tab in MultiMailer you find detailed information about
previous mailings. From this tab you can also open previous newsletters
and mailing lists in an easy way.
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Handling
of e-mail bounces
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If you
send e-mails frequently, it is inevitable that some of the e-mails
will be bounced back. The reason can be that the contact has changed
his/her e-mail address, the e-mail address was incorrect from the
beginning, the mail server is down or the recipient's mail box is
full. The Professional version of MultiMailer has powerful functions
to handle e-mail bounces and can give you a detailed report of which
contacts that generated the bounces. The program can also block
bouncing e-mail addresses from having more e-mails, so you don't
send out more e-mails than necessary.
This feature is only included in MultiMailer 2008 / Professional. |
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Handling
of subscribe & unsubscribe requests
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Contact
lists that contain e-mail addresses are constantly changing. New
subscribers appear almost every day and other want to unsubscribe
the newsletter for some reason. Handling all of this manually can
be time consuming, and it is easy to make mistakes. For that reason
there is built-in support in MultiMailer for handling of subscribe
and unsubscribe requests.
This feature is only included in MultiMailer 2008 / Professional.
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